Event Branding

Improve 2024

Microsite and full event identity for Prove's customer conference.

Role
Head of Product Design
Year
2024
Team
Events, marketing
Scope
Event identityMicrositeEnvironmental
Improve 2024 project preview

Challenge

Give Prove's customer conference its own identity that still sits clearly within the master brand.

Approach

  1. 01

    Sub-brand

    Created an event identity and microsite that extend the core system with their own energy.

Outcome

The identity carried across the microsite, stage, signage, and swag.

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